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Study: You Touch It, You Buy It
Posted by:
Omega
()
Date: January 16, 2009 11:07PM "The amazing part of this study is that people can become almost immediately attached to something as insignificant as a mug," said study leader James Wolf, who began the work while he was a graduate student at Ohio State. "By simply touching the mug and feeling it in their hands, many people begin to feel like the mug is, in fact, their mug. Once they begin to feel it is theirs, they are willing to go to greater lengths to keep it."
[news.yahoo.com] Re: Study: You Touch It, You Buy It
Posted by:
Tamukha
()
Date: January 17, 2009 04:05PM Hmmm . . . this explains my inexplicable willingness to pay a mark-up for unbagged organic produce that I can touch for ripeness and weigh in my hand--conspiracy!
Thanks for posting, Omega! Re: Study: You Touch It, You Buy It
Posted by:
la_veronique
()
Date: January 18, 2009 07:07AM this was cute Sorry, only registered users may post in this forum.
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